Pru-Utah Advantage

The Strength of The Rock
Prudential Real Estate Affiliates, Inc. is one of the largest real estate organizations in North America with more than 1,700 independently owned and operated offices and over 60,000 real estate professionals within our own network, and sister company to Prudential Relocation, one of the world's largest relocation management companies.
Founded in 1875, Prudential enjoys an enviable position in the market and a 96 percent rate of name and brand recognition amongst consumers. Prudential Real Estate is the only international real estate brokerage network that shares the name of its parent company, which is one of the largest, most recognized and well-respected financial service organizations in the world. Prudential's corporate symbol, "The Rock®", has gained worldwide acceptance as an icon that represents strength and stability. To uphold this reputation, only those companies that measure up to Prudential's demanding criteria may be come part of the network.
Experienced Brokers
The strength, knowledge, and network of our 400 plus real estate professionals has proven to our clients that we are the clear choice when it comes to buying and selling real estate in Utah. Prudential Real Estate professionals share more than just referrals with their colleagues; they also share ideas, advice and experiences. The local expertise of Prudential Utah Real Estate sales professionals combines with the Prudential Real Estate reputation for outstanding service, allowing our agent network to further attract qualified and quality clients in each of our Utah markets. This combination is an undeniable formula for success for our clients.
Outstanding Reputation
Repeat business and referrals are the core of Prudential Utah's success.
Unequalled Marketing Exposure
Our comprehensive marketing strategies integrates electronic, print and other media reaching a wide range of qualified buyers and brokers throughout our various Utah.
Convenient Sales Locations
We have 21 office locations throughout the Northern Utah area. Each office has in-depth expertise specific to the community in which it is located.
Professional Experience and Dedication
Prudential Utah Real Estate has proudly served segments of Utah’s communities for over 35 years. The level of dedication of our agents have brought forth new generations of both agents and clients in which we stand by every step of the way.
The Power of Advertising
The Prudential name is consistently reinforced on television and the radio, in newspapers and magazines, and on billboards across North America, providing a status as one of the most recognized brands in the world. Prudential Real Estate utilizes a potent mixture of media channels with the goal of creating and maintaining awareness of the Prudential name in the real estate industry and beyond. Prudential Real Estate's advertising efforts specifically target young families who are affluent, college-educated and computer literate.